Blog

Today, I learnt that profits are not natural. They are the result of unnatural pressure.

Today, I learnt that when we treat a man as he is, we make him worse than he is. When we treat him as if he were already what he potentially could be, we make him what he should be. -Johann Wolfgang von Goethe

Today, I learnt that one of the most common mistakes when choosing a business to start is thinking you know things you don’t.

Today, I learnt that we as marketers should always enter the conversation in the customers’ minds instead of trying to create a new conversation.

Today, I learnt that it’s better to do the right things inefficiently than to do the wrong things efficiently.

Today, I learnt that the winner is not the business that gets the cheapest leads. The winner is the business that can afford to pay the most per lead. -Dan Kennedy